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Cowboy smoking a cigarette and holding a handgun SuperStock The story of the "Marlboro Man" is a famous example of how ads can be very different from real life. For many years, a tough looking cowboy was used to sell cigarettes. This 1970 MARLBORO CIGARETTES Western Cowboy Drawing Vintage Magazine Print Ad eBay Mid adult cowboy smoking cigarette Poster Print (18 x 24): Posters & Prints Bob Norris, the rugged cowboy who became the face of Marlboro ads in the 1960s, never smoked a single cigarette. He modeled for over a decade, then walked away because he didn't Cowboy with a cowboy hat smoking a cigarette Stock Photo Alamy

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